#  Drive action with an announcement banner 

 



 ##  

  expand\_more  

 
  

 

When you want to share something important with your site visitors, like a deadline, event, or urgent message, you don’t want users to miss it. The **Announcement Banner** is a simple, effective way to surface high-priority information at the top of every page, where it's most likely to be seen and acted on.



 

##  Using Announcement Banners Effectively 

Learn when announcement banners are most effective, what messages they are best suited for, and how to use them without overwhelming visitors. (3 min)

 

 





 

 

 



 

 

 

##  Example of an Announcement banner 

 ![Announcement banner example](/sites/g/files/omnuum631/files/2025-06/announcement3_0.png)

 



 

##  Using an announcement banner 

### Best for

Things like Giving Day, admissions deadlines, or weather-related alerts, anything urgent or meant to reach all site visitors.

### Component used

[Announcement banner](https://drupal.harvardsites.harvard.edu/managing-announcement-banners)

### What It does

Shows a persistent, site-wide, short, eye-catching message with an optional link at the very top of every page.



 

##  Setup tips 

- Keep the message focused, brief and clear
- Make it stand out: Use a contrasting background color scheme like Light Primary or White to attract attention
- Display during a scheduled time to maximize impact
- Complement the message with an icon



 

##  Pros & cons 

### Added benefit

- Responsive banner
- Sticks to the top of pages
- Appears on every page for maximum visibility

### Potential drawbacks

- If overused, message will be ineffective (banner blindness)
- Can be closed by user and does not reappear



 

 



 

 See also:- [ Conversion ](/how-guides-topics/conversion)
- [ Engagement ](/how-guides-topics/engagement)
- [ How-To Guides ](/page-categories/how-guides)