#  Using 50/50 Cards to Highlight Important Content (VIDEO) 

 



Learn when 50/50 Cards are most effective, what types of content they are best suited for, and how to use them to highlight important information without overwhelming the page. (3 min)



 

 



 

 

 



 

 

 



###    Video Transcript  expand\_more  

This tutorial helps you use 50/50 Cards to highlight important content. It helps draw attention to key stories, events, and actions without overwhelming the page.

Not every piece of content carries the same importance. Sometimes a story, event, or action deserves extra attention. A 50/50 Card enhances content with visuals, clear messages, and calls to action. 50/50 cards work best when you want to highlight something more important than surrounding content.

A strong image helps communicate the purpose of the content before users read a single word. A strong headline and a clear call to action. Help users understand what to do next.

A common mistake is trying to fit too much information into a 50/50 Card. Keep the message focused and limit users to one primary action. 50/50 Cards work especially well as visual breaks within longer pages. They help important content stand out from surrounding sections. Place 50/50 cards near the content, they support. This helps users move naturally, from information to action. Effective 50/50 Cards combine strong visuals, focused messages, and clear actions.

Used wisely, 50/50 Cards highlight key content while keeping pages organized and scannable.

To learn more, visit the 50/50 Card guide in the HarvardSites Design System. Explore examples, best practices, and additional guidance for using 50/50 Cards effectively.

 

 



 

 

 

 

 

 See also:- [ Video Tutorial ](/resource-type/video-tutorial)
- [ Conversion ](/how-guides-topics/conversion)
- [ Engagement ](/how-guides-topics/engagement)