Placing Calls-to-action in pages effectively (VIDEO)
This tutorial helps you place calls-to-action where users are most likely to act. It helps guide users from information to action without disrupting the flow of a page.
This tutorial helps you place calls-to-action where users are most likely to act. It helps guide users from information to action without disrupting the flow of a page.
Calls to action help users move from reading to doing. CTA is most effective when a user is ready to act. Harvard sites, offer components that encourage user action.
Call to action links work well when users only need a clear Next Step. Cards allow you to combine images, content, and actions into a single experience. When users may have different goals card-based actions can help them choose the right path.
A common mistake is placing too many calls-to-action on the same page. Place calls to action near the content that supports the decision to act. The best calls-to-action are relevant to the content, clearly labeled, and placed at the right moment. Effective calls-to-action guide users naturally toward meaningful next steps.
To learn more, visit the Place Calls-to-Action in Pages guide in the HarvardSites Design System. Use calls-to-action thoughtfully to help users move from information to action. Happy building in HarvardSites.
Happy building in Harvard sites.